Directly related precedents and resources
C.A.L.M is (Campaign Against Living Miserably) aiming at prevent it’s target audience harming themselves. By offering help, information and advice via a phone and web service, it transform the abstract support into different visual format. This is a bit different than other precedents I have because the main target audience of this project is people who do have the problems. However it is very informative to see how they distribute and promote the supportive messages and advices. website PSA clip (done by Ogilvy & Mather, Directed by Dick Carruthers and Tom Woodcraft, D.O.P Jason Shepherd, editor Henry Stein, Edit Video.) The Banyan Tree Project is a national campaign to stop HIV/AIDS-related stigma in Asian & Pacific Islander (A&PI) communities. website PSA clip StandToReason(UK) NoStigma.org StampOutStigma OpenMindsOpenDoors OpenUpToolkit WhatADifference.org psa clips on youtube, search for Stigma : Friend Door Knob NAMI http://www.creaturediscomforts.o...